How UMN Connects Learning with Community Growth

Multimedia Nusantara (UMN) actively reaches out to its community and beyond through educational programs that support local businesses, empower students, and engage with nearby residents. These outreach activities provide hands-on learning, practical skills, and direct mentorship to help people grow and adapt in today’s changing world. By connecting university resources with real-world needs, UMN fosters stronger partnerships that benefit both individuals and the wider community. 

From Challenges to Opportunities: UMN Helps Local Businesses Thrive in the Digital Era 

From June to December 2024, Universitas Multimedia Nusantara (UMN) conducted an educational outreach and mentorship program for 25 micro and small enterprises in Desa Dwi Surya Lestari, Tangerang. These businesses, producing products like fish sticks, mangrove sticks, chips, and smoked catfish, had average monthly revenues between IDR 1 million and 3 million and faced challenges such as weak financial management, traditional marketing methods, and simple packaging. UMN provides training in digital financial management and online marketing, as well as support in designing attractive logos and packaging to help improve their market reach and increase sales. 

(Doc. UMN, 2024)

In addition to business management, UMN’s faculty and students guided the MSEs in developing standardized recipes and operational procedures to ensure consistent product quality. This comprehensive support has empowered the community by improving the sustainability and competitiveness of local businesses, helping them adapt to a rapidly digitalizing economy. Such initiatives contribute to SDG 17 by building partnerships that strengthen local capacities and promote inclusive economic growth. Read more here. 

UMN’s Young Researchers Community Engages in Hands-On Social Forestry Program with Local Women Farmers 

(Doc. UMN, 2024)

The Young Researchers Community (YRC) of the Faculty of Communication (FIKOM) at Universitas Multimedia Nusantara (UMN), in collaboration with LATIN, conducted an immersive learning program on social forestry in Bogor in November 2024. This program involved 20 first-year students from the Journalism and Strategic Communication study programs, along with four faculty members, providing them with hands-on experience in sustainable forest management and community empowerment. Activities included direct observation at the Dramaga Research Forest, group discussions, vision board creation, and learning about herbal forest commodities through traditional tisane brewing with the Asri Griya Wana Karya Permai Women’s Farmers Group. 

The program aimed to deepen students’ understanding of social forestry’s role in environmental conservation and community welfare while supporting the local women farmers’ group by promoting their products and knowledge. By facilitating this interactive educational experience, UMN extended learning beyond the classroom to benefit both students and local communities. This initiative contributes to SDG 17 by strengthening partnerships and dedicated outreach educational activities that foster inclusive development and environmental sustainability. Read more here. 

UMN Alumni Strengthen Student Activities for Better Learning 

Keluarga Alumni Universitas Multimedia Nusantara (KAMI UMN) contributed significantly to strengthening student activities by providing essential inventory items to eight Student Activity Units (UKM) at UMN. This support was officially handed over during a ceremony attended by the Vice Rector for Student Affairs, Ika Yanuarti, in early 2024. The initiative targeted student organizations within the university, benefiting over 200 active student members engaged in various extracurricular fields such as arts, sports, and academic communities. 

(Doc. UMN, 2024)

Through this direct outreach, KAMI UMN helped enhance the capacity and quality of student activities by ensuring these groups have the necessary tools and equipment. This effort not only supports the alumni’s ongoing engagement with their alma mater but also fosters a collaborative learning environment that empowers students to develop skills beyond the classroom. This initiative aligns with SDG 17 by promoting partnerships and dedicated outreach educational activities within the university community. Read more here.